Gatorade is leveraging its recent commercial featuring Tiger Woods hitting golf balls in a space suit on the moon with a unique contest for consumers. Gatorade is challenging fans in five (5) cities across the country to hit a golf ball in a golf simulator designed to look like a moon for a chance to win "an out of this world vacation", valued at $125,000.
Male and female finalists with the longest drives at each event will fly to New York City to compete in the Grand Prize Event on June 11th in Times Square. One (1) male and one (1) female will win the opportunity to create their own "out of this world" vacation experience valued up to $125K.
The cities where the competition will be held include:
- San Diego (Seaport Village, Thursday, May 15th)
- Dallas (Victory Park, Tuesday, May 20th)
- Chicago (Pioneer Park, Thursday, May 29th)
- Miami (Bayfront park, Thursday, June 5th)
- New York (Military Island, Wednesday, June 11th)
Gatorade is promoting these events by featuring celebrities on-site (San Diego - LaDainian Tomlinson, Dallas - Jason Terry, Chicago - Tommie Harris, Miami - Bill Parcells, and New York - Jimmie Johnson and Celebrity Guest).
In addition, Gatorade is going to donate $100,000 to the Tiger Woods Foundation.