Is your brand/organization looking to enter the viral space to promote its upcoming season?
The Notre Dame men's soccer team created a very cool (yet cost effective) viral clip to promote its 2008 soccer season. Members of the team videotaped themselves performing cool soccer tricks and stunts. The 2:04 clip was posted on YouTube in early August as a way to drive some national buzz about their talents, etc. It's only a matter of time before we see more tech-savvy student athletes creating similar "highlight" videos...Check it out below: