McDonald's of Northeast Ohio is currently doing a tremendous job leveraging partnerships with the Cleveland Indians and the Cleveland Cavaliers to drive business at retail. The leading QSR chain is offering a collection of promotions designed to reward sports fans in the local marketplace and drive traffic to retail.
- Cleveland Indians
- McDonald's is featuring a Big Mac Mondays promotion where fans can redeem their Big Mac top for a free Upper Deck ticket when they purchase a regularly priced one for eight (8) Monday Night Cleveland Indians home games. Fans can redeem their Big Mac top at the Progressive Field box office to capitalize on the offer
- McDonald's is also distributing coupons at Gates A&C to stimulate post-game traffic
- Cleveland Cavaliers
- McDonald's featured a Cavs McFamily Night during the 2008-09 season that offered Cavs fans the chance to purchase four (4) tickets and four (4) McDonald's meals for just $72. The tickets, located in the Loudville section at Quicken Loans Arena, are valued at $116 ($29 apiece). The offer was made available to fans for 15 games during the season.
McDonald's is currently featuring an eye-popping advertising campaign on the Cleveland Cavaliers team website. McDonald's created a "Go for 3" tab in the upper right hand corner of the site that folds down to reveal an offer that enables Cavs fans to purchase three (3) quarter pounder with cheese sandwiches for $5. The tab clicks through to the promotional site for the McDonald's of Northeast Ohio. Check out the advertising feature below: