Are you looking for new ways to leverage media and entertainment partners? Are you looking for new promotional ideas to offer your fan base?
The Minnesota Vikings have teamed up with HBO Home Entertainment to offer fans a chance to win an unforgettable experience. The collaborating parties are offering a "Win Your Own Entourage Weekend" that will enable one (1) lucky Vikings fan to take his entourage to see the team battle against the Phoenix Cardinals in Glendale, AZ on December sixth.
The impressive Entourage prize package includes:
- Four (4) first-class round trip flights to Arizona
- Four (4) tickets to the game
- Hotel accomodations at the team hotel
- Ground transportation
- Spending money
The Vikings feature two (2) web buttons at the bottom of the Entourage promotional page that guide fans to pages where they can purchase Entourage on DVD and other HBO Home Entertainment movies.
It is very interesting to see sports organizations begin to flirt with media and entertainment properties. The Los Angeles Dodgers have experimented with great success while other properties are still trying to develop key relationships. Look for more offers like the Vikings' Entourage Weekend to come in the near future!