Partnership Activation's Brian Gainor spoke at the 2009 Ohio University Sports Business Forum about creating a comprehensive plan to guide one's career in the sports industry. The presentation was part of a terrific event, put on by the Ohio University Center for Sports Administration, that featured some of the sharpest minds in the sports indusy.
Gainor touched on six key points throughout his presentation:
- Think of Yourself as a Brand
- Understand the Sports Landscape
- Networking is Not an Option
- Get as Much Experience as Fast as You Can
- Learn. Learn. Learn. - Education is Key
- Do the Little Things That Make a Big Difference
Watch the presentation below:
Check out some recaps (and hopefully videos soon) of the event's other speakers:
- Tom Stultz, IMG College
- Wade Martin, Cincinnati Bengals
- Jon Niemuth, Ellerbe Beckett
- Jaime Fluker, NCAA
- Dan Cloran, Xavier University
If you are considering going to graduate school to further your sports business career, Ohio University should rank at the top of your list.
Why Ohio University?
1. The Curriculum: The MBA/MSA combination
The two-year MBA/MSA program prepares students for leadership positions by combining the business teaching of the Ohio University MBA program with sport-specific knowledge during the MSA program. This degree combination recognizes the growing complexity of the sports, facility and entertainment industries, and reinforces Ohio University's commitment to preparing students for the leadership challenges of the future.
The MBA phase of the program uses a problem-based learning style, immersing students in collaborative projects and working situations that are commonplace in the business world. Students learn basic business concepts in a real-life context, and develop skills in communication, collaboration and teamwork that are essential for success, while developing their ability to be creative, take initiative, and accept personal responsibility for their actions.
The MSA program combines classroom and practical experience to prepare individuals for leadership positions in the sport industry. An interdisciplinary approach gives students the freedom to choose courses of personal interest and build a foundation of knowledge in their desired career fields.
2. SAFM Alumni Network
More than 85 percent of Ohio University's 1,200 graduates are employed in key positions within intercollegiate athletics, professional sports, public assembly facilities, sports tours, motor sports, corporate sports organizations, sports media, and the entertainment industries. The loyalty of their alumni and the reputation of the program translate into a wide variety of excellent internship and employment opportunities.
3. Practical Learning Opportunities
Learning also take places outside the classroom as students work on class projects, such as the program’s annual alumni symposium and various opportunities offered by the Ohio University Athletic Department.
4. International Diversity
The program’s reputation has grown on both the national and international levels, attracting students from Australia, Brazil, Canada, China, England, India, Japan, Korea, Kuwait, Malaysia, Mauritius, the Netherlands, New Zealand, Nigeria, Taiwan and Thailand. Our international diversity provides a valuable perspective as the sport industry becomes increasingly globalized.