Stanford Athletics Engages Their Student-Athletes with a "19 Hours" Project

Stanford Athletics recentlyannounced a terrific new online initiative entitled the "19 Hours" Project, tasking all 35 of the school's athletics programs with producing a high-quality video that symbolizes their team/sport. Student-athletes on each of the teams are given 19 hours to work with a video producer from the Cardinal Channel to script, shoot, and edit a short film.

The initiative is outstanding because it provides new, fresh video content for Stanford Athletics' website that comes directly from a student-athlete's perspective. It's also content that they will actively share with their friends on campus, family members, classmates, and more. The project also allows teams to unite and really have an opportunity to express their creativity, personality, and passion in a friendly competition against their student-athlete peers.

Check out the first edition of the "19 Hours" Project below featuring the Stanford Field Hockey Team and be sure to check back on the Stanford Athletics' website for more great videos to come!