Georgia State Offers a "Power Hour" Delivery Guarantee to Drive Ticket Sales

Georgia State Athletics recently announced an intriguing "Power Hour" promotion that is designed to drive ticket sales and buzz prior to the University's first football game on Friday, September 2nd.

On Thursday, August 18th, Georgia State Athletics is running a "Power Hour" ticket promotion guaranteeing that any fans who purchase season tickets between 10am-5pm that day will have them delivered within one (1) hour or else they get them for free. It's important to note that the guarantee is only good for individuals who live within a two (2) mile radius of the GSU Sports Arena but nonetheless, it's a terrific, captivating promotional idea.

The first ten (10) fans who take advantage of the Power Hour offer will also receive a free $20 gift card to Six Feet Under restaurant - an offer that is available to all potential ticket holders regardless of their home address. The GSU Athletic Department is also planning on featuring its mascot, Pounce, in a cage on top of the ticket box office to generate buzz and help the Department achieve its goal of driving 25 new season ticket sales that day. 

Select Fans Pay Their Age at the 2010 London Olympics

The London Organising Committee of the Olympic Games recently announced an interesting ticket promotion designed to benefit senior citizens and kids. To keep ticket prices affordable and accessible to as many people as possible, Locog is offering a "Pay Your Age" promotion that allows anyone who is 16 and under at the start of the Olympic Games on July 27, 2012 to pay their age in pounds and senior citizens ages 60 and older to play a flat rate of 16 pounds.

The London Organising Committee is offering 1.3 million tickets available to senior citizens and schoolchildren via the "Pay Your Age" promotion and are also planning to offer 120,000 free tickets to London schoolchildren so that one (1) in eight (8) will have the chance to see the Olympic and Paralympic games live. Standard pricing for tickets to the 2010 London Olympic Games will range from 20.12 pounds to 2,012 pounds for the Opening Ceremony and 20 pounds to 725 pounds for sporting events.

The promotion serves as a great benchmark for sports organizations looking to adopt new ticketing strategies to fill the seats at their stadium venues with senior citizens and school children. The promotion is attractive, relatively easy to understand for consumers, and can serve as a great way to demonstrate value to fans who usually cannot afford to pay to attend live games.